Luke McFadden is a 27-year-old, first-generation waterman on the Chesapeake Bay. In this episode of the Bear Grease Podcast, Clay Newcomb invites Luke to tell his story of how determination combined with a love for the outdoors, fishing, and the water, propelled him down a one-way path to becoming a crabber. His experience shows how he embraced challenges, and with thinking outside the box, created a whole new way to engage with customers and create a social media empire.

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